
Turn on data sync and lead creation
- Navigate to the Settings tab.
- Toggle the Data Sync slider to a blue checkmark.
- If you want to create new Salesforce leads from your Mailchimp subscribers, toggle the slider to a checkmark for Allow Mailchimp to create Leads in Salesforce.
- Navigate to the Settings tab.
- Toggle the Data Sync slider on.
- If you want to create new Salesforce leads from your Mailchimp subscribers, toggle the slider to a checkmark for Allow Mailchimp to create Leads in Salesforce.
How do I connect my Mailchimp account to Salesforce?
Before you can create leads or sync data, you'll need to connect your Mailchimp account to Salesforce. This process is known as authentication. To authenticate your Mailchimp account, follow these steps. Log into your Salesforce account. Click the App Launcher drop-down menu and choose Mailchimp for Salesforce. Click the MC Setup tab. Click Login.
Why is my Salesforce sandbox not syncing with MailChimp?
If you choose to use the app in the Salesforce Sandbox, data will not sync properly to Mailchimp. To ensure the app functions as expected, we recommend you Install in production and that you choose the Install for All Users option. Before you can create leads or sync data, you'll need to connect your Mailchimp account to Salesforce.
Which data takes priority when Salesforce and MailChimp sync?
The Salesforce integration makes calls against the Mailchimp API rather than the Salesforce API. Which data takes priority when Salesforce and Mailchimp are synced? Salesforce data always takes priority over Mailchimp data when data sync is enabled.
Is Salesforce Marketing Cloud better than Mailchimp for your business?
Unlike Mailchimp that can be a good fit for startups and small businesses, Salesforce Marketing Cloud serves better for larger field sales organizations with more intricated sales & marketing strategies.

Can I integrate Salesforce and Mailchimp?
The MailChimp and Salesforce integration allows you to start creating email campaigns from the leads and contacts in your Salesforce CRM. With the integration, it's fairly easy to create list segmentations in MailChimp with synchronized Salesforce lead and contact records.
How do I add contacts to Mailchimp from Salesforce?
Navigate to the MC Setup tab. On the Member Queries tab, click Run Query next to the name of the query you want to run. Each time a query is triggered, we'll check for new leads or contacts that match the query criteria and add them to your Mailchimp audience.
How do I map a field from Mailchimp to Salesforce?
Under MC Setup select the Lists subtab and click on Map Fields on the list of your choice. Now match your Salesforce Fields to the correct MailChimp fields. To add new Mailchimp fields use the Add a new list field section. Select the Mailchimp field type and enter the field type EXACTLY as it appears in Mailchimp.
How do I sync Mailchimp?
To manage your Integrations, follow these steps.Click Integrations.Click Manage.That's it! On that page, you'll be able to search for and select apps and platforms that you want to connect to your Mailchimp account.
How often does MailChimp sync?
As part of data sync, campaign activity is updated daily at midnight. Data sync passes over the 50 most recent instances of campaign activity, like sends, opens, and clicks, for each lead or contact added to your Mailchimp audience.
How do you use sales in MailChimp?
How to Use MailChimp to Nurture Existing CustomersSend customers your latest content. Based on what form they completed on your website, you can even send content only to contacts that have previously shown interest in that topic.Educate them on features. ... Let them know about upcoming releases. ... Send them freebies.
What is field mapping MailChimp?
This will allow segment Mailchimp audiences to target campaigns to just the subscribers you would like to reach. Field mapping allows you to send more effective campaigns with personalized emails and highly segmented audiences.
What is ChimpSync?
With ChimpSync in place, you can use Salesforce for advanced segmenting and MailChimp to send out beautiful emails. Transfers Salesforce Contacts & Leads to MailChimp with a click of a button & when the campaign is over, sync reports back to Salesforce. Reviews (15)
Does Salesforce integrate with Constant Contact?
Our integration with Salesforce allows you to auto-sync contacts and leads data into Constant Contact to save time and send more targeted emails that get better engagement. There are three methods available for import: by Contacts List, Leads List, or Campaign List.
What are integrations on Mailchimp?
An integration is an application that any Mailchimp user can authorize to pass their data between other platforms and Mailchimp. Integrations utilize Marketing API endpoints to pass this data, with authentication via OAuth 2.
What are two types of Mailchimp integrations?
The Mailchimp integration comes in two parts: The regular Mailchimp integration which lets you add lists of Contacts from Capsule directly into an audience in Mailchimp. The Mailchimp Webhook Integration which is only available on the Professional and Teams plan.
Does Mailchimp have SSO?
You can use adaptive authentication with Mailchimp Single Sign-On (SSO) to improve the security and functionality of Single Sign-On.
What is person account in Salesforce?
Person accounts are a hybrid of contacts and accounts within Salesforce, so each person account is a separate contact and account record. Unlike other accounts in Salesforce, which are designed for business to business, person accounts are for companies that use a business-to-consumer model. Person accounts are supported for use with ...
What is validation rule in Salesforce?
Validation Rules are requirements for field data. These rules need particular fields to be filled in order to save changes, need particular ranges of numerical values, or need particular date ranges for the field to be saved. Validation Rules are set separately for contacts and leads within Salesforce.
Can you add subscribers to Mailchimp groups?
Groups can't be created in Salesforce, and must be created in your Mailchimp account.
MailChimp Integration Guide
More than 15 million people use MailChimp to design, send, and track email marketing campaigns – it's become a favorite of small businesses, in particular. Integrating MailChimp with Salesforce lets you view and manage MailChimp campaign activities and subscriber lists from Salesforce, and import Salesforce contacts to MailChimp.
MailChimp Integration with AppExchange
The MailChimp and Salesforce integration allows you to start creating email campaigns from the leads and contacts in your Salesforce CRM. With the integration, it’s fairly easy to create list segmentations in MailChimp with synchronized Salesforce lead and contact records.
Third-Party Integrations
Zapier is a powerful tool for integrating nearly any online service with another online service. It can be used to integrate multiple systems using powerful rules and filters. MailChimp to Salesforce integrations are listed here.
See how Salesforce can grow your business
Discover how Salesforce is committed to your success. Learn how we can help you find, win, and keep customers to grow.
Can you save Mailchimp contacts to Salesforce?
Not just that, you can even save your new Mailchimp subscribers as contacts on Salesforce instead of leads. Just connect your Mailchimp and Salesforce accounts to Automate.io, select the Mailchimp list, map the fields you want, turn on the integration and you’re done.
Can you use Mailchimp and Salesforce together?
If you use Mailchimp and Salesforce together to manage your leads, keeping them in sync is vital. But that shouldn’t come at the cost of your precious time and effort. Let this readymade Mailchimp to Salesforce integration template come to your rescue.
Can you sync Salesforce to Mailchimp?
This Salesforce to Mailchimp integration lets you quickly sync your Salesforce leads to Mailchimp. Every new lead that is added to Salesforce will be automatically copied as a subscriber to your Mailchimp list.
Before You Get Started
Want the bird's eye-view first? Check out some key documentation for the Mailchimp for Salesforce integration:
Step 1: Salesforce Configuration
Here's how to configure your Salesforce account and get it ready for the integration with Mialchimp via SyncApps:
Step 2: Mailchimp Configuration
Connect your Mailchimp account in this step by tapping the “Connect” button. You will then be directed to the oAuth page that’ll log in to Mailchimp. Enter your Mailchimp credentials here.
Step 3: Add-Ons
Sync Add-Ons are optional. Available Add-Ons in Step 3 of the Set-Up may depend on which Plan and integration you select.
Step 4: Field Mapping
Field Mapping is optional. Basic fields such as Email address, First Name, Last Name, and Email Opt Out are already pre-mapped even if you haven’t enabled this Step. Otherwise, if you have more additional fields to map, then you’ll have to set these fields up in Step 4.
Step 5: Filtering and Segmentation
This is one of our most powerful features, which is why it's intensely used by most of our subscribers. Let's say you have thousands of records in NetSuite and you only want to pull out the records with specific criteria. With SyncApps, only these records will be synced to your Mailchimp Main Audience.
Step 6: Scheduling
Finally, the very last step. Just select the time when you would like to sync your data automatically.
What is Mailchimp
MailChimp is the world’s largest marketing automation platform. It helps millions of small businesses send various email campaigns and generate new leads. On top of that, due to it, you can create beautiful email templates, digital ads, social media posts, postcards, set up drip campaigns, run A/B tests, create, and much more.
What You Should Know Before You Start MailChimp Salesforce Integration Project
Prior to synching Mailchimp with Salesforce, you need to consider several aspects of this integration like:
Mailchimp vs Salesforce Marketing Cloud
As a Mailchimp alternative, Salesforce Marketing Cloud is designed with a marketer in mind. Unlike Mailchimp that can be a good fit for startups and small businesses, Salesforce Marketing Cloud serves better for larger field sales organizations with more intricated sales & marketing strategies.
How to Integrate Mailchimp with Salesforce
Our CEO Wes Snow recorded a two-minute video where he shows how AscendixRE Land and MailChimp integrate. For those on the AscendixRE platform, this integration is exactly the same.
How to Add New Field Values
You can add, rename the values in your Relationship type field. This might help you better segment your mailing lists and increase the efficiency of email campaigns.
How to Update Field Mappings
Although we used Member Queries to help us import contacts into MailChimp, don’t forget to update your Field Mappings!
How to Delete Contact from Your List
To delete the contact from your list, simply change the field value in your AscendixRE/Land and wait 24 hours or your next sync cycle for those changes to appear within MailChimp.
