Slaesforce FAQ

is salesforce engage included in my subscription

by Cristobal Stanton IV Published 2 years ago Updated 2 years ago
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How much does Salesforce engage cost?

Unlike the Pardot “bucket” license, Engage licenses are issued as one per person. Pricing is transparent, at $50/user/month (at the time of this writing). Once the licenses have been purchased, a Salesforce Admin will need to assign the licenses to the team before they can get to work.

What can you do with Salesforce?

See a more complete view of customers by combining sales and service. Easily build, optimize, and personalize campaigns and journeys. Engage buyers online and in-store with B2C and B2B commerce.

What are engage reports in Salesforce?

Engage Reports can be accessed from the Engage Reports tab in Salesforce and will give Alan’s sales team insight into which Engage Campaigns are performing well and which ones might need some help. One glance and his team will know exactly what content is resonating with leads and contacts.

Can I use inbox in Salesforce engage?

Inbox Plugins for Gmail and Outlook Salesforce Engage offers plugins for both Gmail and Outlook (at the time of this writing). Salespeople can track opens and clicks, and insert email templates straight from their “compose email” box without having to leave Gmail or Outlook.

See more

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Is engage part of Salesforce?

Salesforce Engage is a Pardot product on a mission to bridge the gap between marketing and sales. You could say that it's the Salesforce sales user's window into relevant marketing information in Pardot, aiding transparency across teams.

What is Salesforce engage?

Salesforce Engage lets marketing share its content with sales to boost your company's selling power. Sales reps can use marketing-approved email templates to contact prospects at the right moment and track the effectiveness of the messages in Salesforce.

How do I set up engage in Salesforce?

Set Up Salesforce EngageConsiderations for Salesforce Engage Setup. ... Linking Engage and Pardot Users. ... Assign Engage Licenses and Permission Sets. ... Assign Send on Behalf of Permissions. ... Edit Salesforce Engage Email Limits and Options. ... Set Template Options for Salesforce Engage. ... Use the Add to Nurture Action in Page Layouts.More items...

What four components make up Salesforce engage?

Salesforce Engage consists of four main components: Engage Campaigns, Engage Reports, Engage Alerts, and Engage for Gmail and Outlook.

What is the Engage campaign?

Engage Campaigns let you quickly send targeted emails to groups of leads and contacts, and then track engagement metrics from Salesforce.

Is Salesforce inbox free?

Salesforce Inbox is a productivity tool to integrate Salesforce with emails, such as Outlook and Gmail. It is available with additional cost, except your company already purchased additional products that include Inbox.

How do I create an Engage email?

Create and configure your email group and make it available to Engage. > Email Setup > Email Groups....Add your email template to the email group associated with Engage.Navigate to Assets. > ... Select an existing email or create a new one . ... Ensure that you assign the email to the email group that you enabled for sales above.

How do I send an Engage email in Salesforce?

In Salesforce, navigate to your lead or contact list. Select your recipients, and click Send Engage Emails. (Optional) If Send on Behalf Of is enabled, select a sender in the From dropdown. Compose your email, and send when finished.

What is Service Cloud Salesforce?

Salesforce Service Cloud is a customer relationship management (CRM) platform for customer service and support. Salesforce based Service Cloud on its Sales Cloud product, a popular CRM software for sales professionals.

What is Salesforce CDP?

Salesforce CDP is a self-service customer data platform, or CDP, that drives personalization and engagement. Using a series of solutions, you can achieve a single, actionable view of your customer built on the world's #1 customer platform. Your Guide to Salesforce CDP.

What is high velocity sales in Salesforce?

Sales Cloud High Velocity Sales is a streamlined solution tailored to virtual sales teams (including sales development and business development reps) and designed to speed up and scale up the sales process.

What is engagement studio Pardot?

Pardot Engagement Studio is an intuitive marketing automation tool that is a more complete version of an email drip program. Engagement Studio allows you to send follow up emails, create a logic-based nurturing campaign, and test out scenarios to see how a prospect could navigate through the path.

Sales

Connect teams, close more deals, and streamline your entire sales process.

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Tackle your industry’s greatest challenges with a tailor-made solution.

Health

Build stronger patient and member relationships on a connected platform.

Success

Choose the right level of support to help you achieve your business goals.

Work.com

Get expert guidance, data, and solutions to help your business reopen safely.

Advisory Services

Get technical support from Salesforce architects, designers, and developers.

Included Support

Every license includes two-day response time, our customer support community, interactive webinars, events, guided journeys, and more.

Additional Support

Our Premier and Signature Success plans offer increased support for additional fees, with features like 24/7 support and expert coaching sessions.

Additional Channel Conversations

Engage with and support customers via two-way SMS message conversations.

What is Salesforce Engage?

Salesforce Engage provides the Sales team with a window into Pardot data, so Sales users can see exactly what their assigned Prospects have been up to and use that to inform their outreach efforts.

Why is Engage important?

Engage allows the Marketing team to provide the assets for campaigns. All Sales users have access to the same marketing-approved email templates and content to create their campaigns, rather than designing emails themselves. This makes the Sales team’s job easier and allows the Marketing team to direct the branding.

Is Salesforce Engage a Pardot?

Engage is user-friendly and simple, requiring very little training for Sales users to pick it up. Salesforce Engage essentially acts as a stripped back Pardot, delivering Sales users only the relevant functionality for their jobs.

Can salespeople track emails?

Salespeople can track opens and clicks, and insert email templates straight from their “compose email” box without having to leave Gmail or Outlook. Source: Trailhead. The plugin also automatically logs all email interactions in Pardot and Salesforce so there is no risk of losing key information.

What is Salesforce Engage?

Here’s the good news: Salesforce Engage is specifically designed to help align your company’s sales and marketing teams, allowing them to work together smartly to sell your product. Your marketing team can use Salesforce Engage to create marketing-approved content, including customized email templates, in Pardot that can be shared quickly and easily with your sales team. And your sales team can access this approved content to nurture marketing qualified leads, make data-driven decisions, and close deals faster—all right from within the Salesforce platform.

What happens if you don't do a sales cycle correctly?

When done correctly, it can shorten sales cycles, maximize ROI, and bring harmony to everyone in the organization. If not done correctly, it can lead to missed opportunities, prospects who never become leads, and unnecessary tension between departments.

Can you use Engage Team Reports?

Marketers can use Engage Team Reports to see results from all Engage users’ emails to see which templates and campaigns are performing best. Engage for Gmail and Outlook: Send trackable emails to prospects directly from Gmail and Outlook.

Salesforce Engage to the Rescue

Meet Alan Johnson. Alan is the Sales Manager at Get Cloudy Consulting, a high-tech consulting firm specializing in CRM implementations. Get Cloudy Consulting is growing rapidly, but it’s sometimes difficult for sales to keep up with the latest marketing messaging or keep track of their latest sales promos.

Engage Campaigns

Let’s start with Engage Campaigns. With Engage Campaigns, Alan’s sales team will be able to quickly send marketing-approved, targeted emails to their leads and contacts directly from Salesforce. They’d be able to send emails to both individuals (1:1) and groups of leads and contacts via list views (1:many).

Engage Alerts

Next is Engage Alerts. Engage Alerts is a real-time service that displays lead and contact activity from the past four days in an easy to digest card-based view.

Engage Reports

Then there’s Engage Reports. Engage Reports can be accessed from the Engage Reports tab in Salesforce and will give Alan’s sales team insight into which Engage Campaigns are performing well and which ones might need some help. One glance and his team will know exactly what content is resonating with leads and contacts.

Mystery Solved

After some more investigating, Leung is convinced that Salesforce Engage is the solution that Alan and his sales team are looking for.

Quiz

1 Which component of Salesforce Engage allows you to send marketing-approved emails directly from Salesforce?

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