Slaesforce FAQ

what is forecast in salesforce

by Dr. Carmine O'Reilly V Published 2 years ago Updated 2 years ago
image

In Salesforce, a forecast is based on the gross rollup of a set of opportunities. You can think of a forecast as a rollup of currency or quantity against a set of dimensions: owner, time, forecast categories, product family, and territory. You can also collaborate on forecasts with all the necessary people.

Full Answer

How to effectively use the forecast function in Salesforce?

Consider all the criteria that affect your sales forecasts:

  • Trends — trends that affect your products can increase or decrease the potential for your sales.
  • Competition – your competitor’s actions have a direct effect on your sales, unfortunately! ...
  • Future payments – When a customer will make payments over a period of time for a completed sale. ...

More items...

How to use forecasting in Salesforce?

  • From Setup, click Customize → Forecasts → Settings.
  • If your organization: Doesn’t yet have any forecast types enabled, click Add a Forecast Type. ...
  • From the Forecast Type menu, choose the data source you want to use for the forecast.
  • Choose the Forecast Measurement you want to use. ...

More items...

What is the outlook for Salesforce?

Salesforce Outlook Integration

  • Users can now log Outlook emails to Salesforce as actual emails, no longer logging emails as tasks
  • Customized Outlook integration panels can be made for different users. Admins can configure Lightning components to the panel and even download more components from the AppExchange.
  • Users can draft Outlook emails using preconfigured Salesforce templates

What is Salesforce forecasting?

  • Who: Sales teams make their forecasts based on who their prospects are. ...
  • What: Forecasts should be based on exactly what solutions you plan to sell. ...
  • Where: Where is the buying decision made, and where will the actual products be used? ...
  • Why: Why is the prospect or existing customer considering new services from your company in the first place? ...

More items...

image

What does allow forecasting in Salesforce do?

Enable Forecast Adjustments: With help of this feature, users can adjust forecasts without affecting close dates, amounts or forecast categories of the opportunities shown in the forecasts page. Enable Manager Adjustments: When enabled this feature, manager can adjust the amounts of their subordinates.

What is forecasting in CRM?

A sales forecasting CRM helps sales teams accurately predict future sales growth based on their pipeline of potential deals. By using a CRM with sales forecast reports, sales teams can fine-tune their selling strategy.

What is forecasting explain?

Forecasting is a technique that uses historical data as inputs to make informed estimates that are predictive in determining the direction of future trends. Businesses utilize forecasting to determine how to allocate their budgets or plan for anticipated expenses for an upcoming period of time.

How do I create a forecast in Salesforce?

How to setup Forecasting in SalesforceFrom Setup, click Manage Users → Users.For each user you want to enable, click Edit.Under General Information, select Allow Forecasting.Click Save.

What is a sales forecast example?

For example, you may know that your business typically grows at 15% year over year and that you closed $100k of new business this month last year. That would lead you to forecast $115,000 of revenue this month.

What are sales forecasting methods?

The five qualitative methods of forecasting include expert's opinion method, Delphi method, sales force composite method, survey of buyers' expectation method, and historical analogy method.

Why is it called a forecast?

A storm in October 1859 that caused the loss of the Royal Charter inspired FitzRoy to develop charts to allow predictions to be made, which he called "forecasting the weather", thus coining the term "weather forecast".

What are the three types of forecasting?

There are three basic types—qualitative techniques, time series analysis and projection, and causal models.

Why do we forecast?

Forecasting helps you plan the next steps for your business. It helps you gain a clear understanding of what measures you need to put in place to grow. It allows you to come up with smart short-term and long-term goals.

What are forecast categories in Salesforce?

The Forecast Category field in Salesforce classifies each sales opportunity in terms of the salesperson's confidence in winning the deal in a given period. This classification is different from the opportunity stage field, which describes the pipeline in terms of the current position in the sales process.

What are the forecast categories in Salesforce?

Forecast Category is the group within the sales cycle to which an Opportunity is assigned based on its Opportunity stage. It is a forecast of revenue from your sales team relating to Opportunities. The standard forecast categories in Salesforce are: Pipeline, Best Case, Commit, Omitted, and Closed.

Is Salesforce a forecasting tool?

Salesforce forecasting tools can track the accuracy of your forecasts, compare sales to expectations and industry benchmarks, and allow you to modify factors for more accurate predictions. The ability to collaborate with other users on sales forecasts.

What is sales forecast?

A sales forecast is an expression of expected sales revenue. A sales forecast estimates how much your company plans to sell within a certain time period (like quarter or year). The best sales forecasts do this with a high degree of accuracy.

What should a forecast be based on?

What: Forecasts should be based on exactly what solutions you plan to sell. In turn, that should be based on problems your prospects have voiced, which your company can uniquely solve.

What is CRM in sales?

Customer relationship management (CRM) is the best way to forecast sales revenue. A CRM solution helps you find new customers, win their business, and keep them happy. Salesforce is the #1 CRM, giving sales leaders a real-time view into their entire team’s forecast.

Is sales forecasting transparent?

No matter how a company calculates its sales forecasts, the process should be transparent. And at the end of the day, sales leadership has to be responsible to call a number. Whether met, exceeded, or missed, the forecast responsibility falls on them.

Why is forecasting important in Salesforce?

Salesforce forecasting plays a vital role in your business. The more accurate your forecast, the more impactful it becomes. Not just this, Salesforce forecasting allows the sales team to predict and plan their sales cycle from the pipeline. Sales forecasting helps organizations to gain confidence in their services, ...

What is sales forecasting?

Sales forecasting is a projection of expected sales revenue. It estimates the number of sales a company is going to make within a stipulated time frame. Sales forecasts depend on the inputs. They may rely on artificial intelligence (AI) or the intuition of the company’s sales reps.

Who is Deepali Salesforce?

Deepali, a certified Salesforce Advanced Administrator and Salesforce Developer and CSPO Certified at Cloud Analogy, is a successful name in the industry circles when it comes to the delivery of successful projects with end-to-end testing. Deepali is a globally-renowned industry stalwart when it comes to managing Operations & Delivery Planning in driving Business Performance Management.

What is a Forecast Category in Salesforce?

Let’s simplify Salesforce Forecast Categories some more. You have a new sales opportunity in the very first stage, Prospecting. That’s great! However, at this early stage of the sales cycle, it’s hard to accurately predict if the Opportunity will be won.

How to Adjust Forecast Categories

You can change the forecast category of an Opportunity stage by editing the Opportunity stage picklist value.

Viewing Forecast Categories

In addition to viewing the forecast category on the Opportunity page layout, you’ll also see your forecast categories when viewing the Forecast tab. When you view the forecast, you will not see anything that has been omitted.

Forecast Category Rollups

Forecasts can be either single or cumulative. Single forecasts will display the value from a single forecast category. Cumulative forecasts can be enabled and will display the value from multiple categories:

Summary

So, that was Salesforce forecast categories in a nutshell. A great feature to categorize Opportunities and predict the likelihood of winning!

Forecast Category and Opportunity Stage relationship

There are several opportunity stages but at high level it is close (lost and won) and open. At open stage there are many stages.

Modifying Standard Forecast Categories

We can edit the category and probability for each stage based on business use case

What are quotas?

Quotas are used to set target sales goals for forecast users. This can allow organizations to establish greater accountability for meeting sales expectations.

What is sales forecasting?

HubSpot provides a useful definition of what sales forecasting is: “A sales forecast predicts what a salesperson, team, or company will sell weekly, monthly, quarterly, or annually. Managers use reps’ sales forecasts to estimate business their team will close. Directors use team forecasts to anticipate department sales.

Why is forecasting important?

Companies use sales forecasting to predict business performance. It’s a helpful tool for budgeting and setting expectations for the C-Suite. Sales forecasting is crucial for almost any business, because it affects sales deployment, financial planning, budgeting, operations planning, and marketing planning. Since sales forecasts have far-reaching impact, it’s critical that the forecast information is as accurate as possible. In this guide, we’ll share a step-by-step process for creating and managing effective sales forecasts.

Can you select revenue and quantity in Lightning?

As you define the settings, you should be clear on the measurements that will guide your forecasts. You could either select revenue, quantity, or both depending on your preferred forecast type. While at it, remember to select the forecast date type, especially if you choose to work with the Lightning Experience.

Can everyone access forecasts?

Not everyone will have access to the forecasts. You’ll need to select users, probably members of your sales team and a couple of executives. You’ll then need to edit the general information of the selected users to allow forecasting.

Can you customize the date range in collaborative forecasts?

You could either go for the custom or standard fiscal years. Once you choose the date range, Collaborative Forecasts users will find this as their default. The users can always customize the date range for their forecasts. From Setup, enter Forecast Settings in the Quick Find box, then select Forecasts Settings.

Forecast Category Example

Let’s say you have two opportunities. Both at the Proposal stage and you’ve presented your quote.

Adjusting Forecast Categories

You pre-define Forecast Categories based on the opportunity stage. (We’ll look at how to do that in a moment).

Forecast Category and Opportunity Stage relationship

In Salesforce, each opportunity stage has a pre-defined Forecast Category.

1. Salespeople must commit

If your sales team already uses the Commit concept then the Forecast Category is an excellent way to report on those deals.

2. Separating process from intent

The opportunity stage reflects your selling process. However, it says nothing about the customer buying process. Nor, indeed, does it indicate confidence in winning a deal.

3. Communicating upwards

In some companies, Board and executive reporting use Forecast Categories.

4. Summarize opportunity stages

If you have more than four or five pipeline stages, then you might want to rationalize them. This article will help you do that.

image
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z 1 2 3 4 5 6 7 8 9